We’ve got another special guest featured on our blog this week. Samantha Gluck, CEO of All Media Freelance, in Texas has given us some of her best thoughts about female entrepreneurship, collaboration and professional networks.
Samantha Gluck has produced copy, web content, and print pieces for clients since 2000, and left the corporate world in 2010 to begin her life as a full-time freelance copywriter.
In addition to her success as a mom, Samantha has received several awards including Best Copywriting Blog, the World Media Award, the Versatile Blogger Award, and is a member of the Association of Health Care Journalists (AHCJ).
We are excited to learn from Samantha, and she has always supported the Pink Ponies' mission to advance girls making strides even before we reached 1000 Twitter followers. We are grateful for Samantha's continued support and for being a positive role model.
1. Why is it important to support creative female entrepreneurs and entrepreneurs in general?
In our tech-heavy world, people have lost their appreciation for creativity and the great value creative entrepreneurs add to the business sector. While I love technology as much as the next gal (or guy), I feel it’s critical that we encourage young ladies in their creative callings. Decades ago, before even I was born (wink), society was inspired by the quiet creativity of young women. These women often nurtured profitable businesses out of their creative talents. Others, simply shared their talents with younger women, teaching them how to uplift themselves and the community around them through their creative products and creations. If we lose this completely, I truly feel that we will have lost part of what God called women to do...use their creativity and talents to improve themselves and the community...to inspire others to do the same. Young men are very creative too, but typically their creativity manifests in significantly different ways than that of women. I think it’s important to recognize the natural gifts of these young female entrepreneurs and to nurture their natural affinity to make life beautiful.
2. Do you think today’s entrepreneurs face more challenges than entrepreneurs who started their business 20 years ago?
I definitely think entrepreneurs of both genders face bigger challenges than they did 20 years ago. The economic climate has changed, and not for the better. Further, it seems we’re living in a culture that has become increasingly uncivil. That hurts entrepreneurial endeavors more than you would think.
|Samantha's Office: "Where all the magic happens."|
3. Do you think creative entrepreneurs face different challenges than non-creative entrepreneurs?
I think most entrepreneurs face similar challenges, they just manifest in different ways depending on the industry, focus, product, etc. I do believe that there are some unique challenges that creative entrepreneurs face. Society tends not to take them as seriously as a software programmer (which can be creative too). I know that when I began my content marketing and journalism career, many people wondered when I would get a “real job”. I make more than I have EVER made in my life now...more than I even made as a pharmaceutical rep and I did well in that position. Also, I’m my own boss and my business succeeds or fails because of me. Of course, I have a brilliant team that helps me, but it was I who chose the team and I kissed a lot of frogs along the way, so to speak.
4. What challenges do you think female entrepreneurs need most help with?
Female entrepreneurs need help with confidence that their creative business is worthy and brings value to the community around them, society at large (after all, through social media, a home business can be global – mine is!), and their families. Women feel an additional calling to nurture children and to make their homes beautiful. I think it’s very hard to balance an entrepreneurial business with those desires. I encourage all young women to honor the pull to spend time with their families and friends. It takes effort and a lot of adjusting, but the right mix of business and home life can happen. It’s a constant adjusting sort of thing to get the balance. What works one day or week, won’t work the next. Flexibility and calm is key.
5. What role does a professional and collaborative network play in the development of female entrepreneurs?
Professional, collaborative networks can act as a type of “home” for female entrepreneurs. I look at it as a family that women can go to for advice, mentoring, or just to let off steam about a bad experience they may have had that day with a client or prospect. Things happen and we all need a circle of friends that understand our experiences intimately. A collaborative network can do that for women. Also, I think it’s a great place to network and find other people to help promote a vision and bounce ideas off of people. Most of the really lucrative clients I’ve landed have come from recommendations of other clients or people I’ve networked with and engaged with via social media and other channels.
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Keep an eye out for more to come Pretty Pink Ponies!