I recently read the book, Twitterville (2009, Shel Israel), before I committed my time on Twitter.com.
I wanted an understanding of Twitter's history and main purpose.
I wanted an understanding of Twitter's history and main purpose.
What was most interesting was Israel's belief that Twitter can be an effective tool for creating authentic "communities" of like-minded individuals providing access to others who share your passions, interests and fears eliminating geography as an impediment to making "real" connections.
While I'm excited to experience that it is possible to create a sense of authentic community online, I notice that Twitter is also flooded with wanna-be "Social Media Experts", "Social Media Entrepreneurs", and various permutations of 'bots and wanna-be marketing gurus whose contributions are not their original thoughts, but scheduled tweets of redundant thoughts with links to their sites and ads.
The result? Worthless connections with bots and phony Twitter accounts (pgs. 241-250, Twitterville).
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Am I guilty of promoting our site via Twitter? Yes. However, I'm genuinely interested in understanding the people behind the #hashtags. I aim to provide information I find useful and I'm not selling anything.






